hackathon
Hackathon América
A Coach's Story Through Data
Visit the official hackathon page to read this year's objective and see what past finalists have built.
Open pagePresented by Club América
Welcome to ISAC's Sports Analytics Hackathon 2026 presented by Club América! This year, we want students to tell the story of a coach through data by building a methodology that helps the club understand coaches' playing styles and the characteristics that define them.
Project submission: October 22
Event dates: September 7 to November 12
Location: Mexico City
Team Size: 1 to 4
Difficulty: Intermediate
Requirements
Team Requirements
- Teams: 1 to 4 members.
- All participants must be enrolled in an undergraduate or master’s program. Evidence will be required for all winners.
- Multidisciplinary teams are recommended.
- Advanced programming or statistics is NOT required - this focuses on strategic thinking, marketing analysis, and business intelligence.
Deliverable Requirements
- Video with a maximum duration of 5 minutes where the team demonstrates its solution and explains its main results.
- HTML report including methodology, visualizations, and results.
- Final Presentation (finalist teams only): 10 slides maximum.
- Deliverables must be emailed to itamsportsanalytics@gmail.com. The email must include the email addresses of all team members.
Evaluation Criteria
| Category | Weight | What we look for |
|---|---|---|
| Innovation | 25% | - Approaches adapted from other disciplines. - Use of rarely used variables. - Approaches rarely used in past research. - Novel ways of presenting data (interactive graphs). |
| (Written & spoken) Communication & engagement | 25% | - Can non-technical staff understand your message? - Is the story clear and organized? - Is key information found effortlessly? |
| Actionability | 25% | - Can stakeholders make decisions based on the results of the solution? Can they be implemented? - Are KPIs/metrics clear? |
| Methodology / Visualization effectiveness and design | 25% | - Are results easy to interpret? - Do the visualizations avoid bias? - Are the visualizations self-contained? |
Data
8 seasons of Hudl StatsBomb 360 event data from Liga MX - Apertura 2021 to Clausura 2025.
Participants will receive API access to extract the information.
Key Dates
Registration opens (left)
September 7, 2026
Project submission (right)
October 22, 2026
Finalists announced (left)
November 2, 2026
Final (right)
November 11, 2026
ISAC (Winners announced) (left)
November 12, 2026
Disclaimers
- Data use: Data provided by ISAC and the sponsor may only be used for the competition.
- ISAC and the sponsor have the right to publish projects on their social media channels.
- Participant names and emails will be shared with sponsors that request them.
- Participants own their projects and intellectual property, but not the data. Results may be presented, but the data may not be shared.